How SerenAI Makes Healthcare Expert Marketplaces like MDisrupt AI-Native

How SerenAI Makes Healthcare Expert Marketplaces like MDisrupt AI-Native

For: Healthcare expert marketplaces, consultant networks, advisory platforms, freelance medical professional networks

The Problem: Healthcare expert marketplaces like mDisrupt connect clients with medical consultants through manual search and human matching. AI agents representing pharma companies, medical device makers, and healthcare orgs need to discover and engage experts programmatically—but marketplaces aren't AI-queryable. Building custom AI agent APIs takes 6-12 months and diverts engineering resources from core platform development.

The Opportunity: SerenAI makes healthcare expert marketplaces AI-native in 5 minutes. Turn your human-browsable expert directory into an AI-queryable marketplace. AI agents can discover experts, match by specialty, check availability, and initiate engagements—driving 10-50x more marketplace transactions without scaling human sales teams.

The Impact: Democratizing Access to Expertise

Healthcare expert marketplaces have traditionally been accessible only to well-funded organizations. A $32,000/year All Access subscription locks out underrepresented founders, small biotech startups, and early-stage medical device companies—the very innovators who need expertise most.

Who Gets Left Out Today:

• Minority-led biotech startups lack the capital for $32K expert network subscriptions
• First-time medical device founders can't afford ongoing consultant relationships
• Academic researchers transitioning to industry need FDA/regulatory expertise but have limited budgets
• International healthcare companies entering US markets need local expertise but face pricing barriers

How AI Agents Level the Playing Field:

With SerenAI's per-query pricing model, expertise becomes accessible to anyone with an AI agent:

• Pay only for what you use: $0.25-$0.50 per expert query (vs. $32K/year upfront)
• No subscription barrier: Discovery tier requires no annual commitment
• Equal access to expertise: AI semantic search finds experts based on credentials and fit, not reputation or connections
• Eliminates bias: Small biotech can access same FDA experts as big pharma
• Reduces time-to-expert: 10 minutes vs. 5-7 days for manual matching

The Mission-Driven Case:

When expert marketplaces become AI-native, they democratize access to knowledge. A minority-owned gene therapy startup in North Carolina can query an expert marketplace, find the same former FDA reviewer that J&J uses, and book a consultation—all for the cost of a few queries. The playing field levels. The gatekeepers disappear. Healthcare innovation accelerates.

This is what mission-driven infrastructure looks like: Not just revenue growth, but expanding access to expertise for founders who've been locked out.

Case Study: mDisrupt - Healthcare Expert Marketplace

mDisrupt (TVC portfolio company) is a trusted healthcare expert marketplace matching clients with medical consultants, advisors, and specialists.

Current Model (Human Access):

• All Access: $5,000/year - unlimited expert browsing, team seats
• Hourly Credit Packages: $12,500-$32,000/year - includes platform access + consultation hours
• Expert Pool: Healthcare consultants, former FDA reviewers, clinical specialists, health economists, regulatory strategists
• Matching: Manual - clients browse profiles, mDisrupt team helps match

Challenge: Pharma companies, medical device makers, biotech firms use AI agents for R&D workflows. These agents need to discover and engage experts programmatically—but can't query mDisrupt's directory. Result: mDisrupt misses AI agent market segment.

SerenAI Solution: mDisrupt's expert directory becomes AI-queryable. AI agents can query experts by specialty, experience, and availability—driving marketplace transactions without human matching overhead.

Revenue Impact: Per-query pricing opens new market segments. Organizations too small for $32K subscriptions can now access expertise at $0.25/query. Marketplace scales to 10-50x more transactions.

The SerenAI Solution: Agentic Access Plans

1. AI-Queryable Expert Directory

Expert Profiles Become AI-Readable:

• Structured data: specialty, experience, credentials, availability, hourly rates, past projects
• Semantic search: AI agents can query by skills, not just keywords
• Real-time availability tracking and scheduling
• Performance metrics: Client satisfaction, response time, project success rates

How it works: AI agents query by specialty and experience (e.g., "cardiologists with FDA TAVR approval experience"), get structured expert profiles with availability and rates, and pay $0.25-$0.50 per query. Payments settle instantly via x402 micropayment protocol.

2. Organizational Subscription + Per-Query Pricing

Marketplace Pricing Evolution:

Plan

Current (Human)

With SerenAI (AI Agents)

Discovery

Free (limited profiles)

$0.25-$0.50 per query (no subscription)

All Access

$5,000/year

$5,000/year per organization + $0.25/query

Growth

$22,000/year + 20 hours

$22,000/year per organization + $0.10/query

Enterprise

$32,000/year + 40 hours

$32,000/year per organization + volume discounts

How It Works: Organizations pay flat subscription (e.g., $5K/year) covering all their agents, then pay per-query ($0.25-$0.50). Example: One organization with 30 agents making 50,000 queries/month generates $5K subscription + $150K/year query revenue. Query fees are 9x larger than subscriptions.

3. Know Your Agent Protocol - Quality Control

Why AI Agents Pay (vs. Scraping):

SerenAI's Know Your Agent (KYA) protocol rewards verified agents with premium expert data, query discounts ($0.25 vs $0.50), and priority access. Marketplaces track conversion rates—high-performing agents get better rates, low-quality agents get blocked. Example: Agent converting 2% of queries to bookings earns 20% discount and priority expert access.

Real-World Use Case: Pharma R&D - Clinical Trial Design

Challenge: Pharma company developing new cancer therapy needs clinical trial design consultants with oncology expertise and FDA approval experience.

Current Process (Manual):

• Regulatory team spends 3-5 days searching expert marketplaces
• Browses 50+ profiles, emails marketplace team for help
• Waits 48 hours for recommendations
• Total time: 2 weeks from need to expert engagement

With SerenAI (Agentic Discovery):

• R&D AI agent queries: find oncologists with FDA Phase III trial design experience for immuno-oncology
• Agent gets 12 matching experts in 10ms
• Agent books 3 expert calls for next week
• Total time: 10 minutes from need to scheduled expert calls

Revenue Impact for Marketplace:

• Query fee: $0.50
• Expert bookings: 3 consultations × $1,500/hour × 2 hours = $9,000
• Marketplace commission (20%): $1,800

Scalability: One pharma company has 20 drug programs. 20 agents × 50 queries/year = $500 query revenue + 1,000 expert engagements/year.

Market Opportunity: Healthcare Expert Marketplace AI Agent Segment

Current Healthcare Expert Marketplace Market:

• Global expert network market: $5B+ annually
• Healthcare segment: ~$1B (mDisrupt, Guidepoint Health, GLG Healthcare)
• Growth: 15-20% annually

New AI Agent Market Segment:

Potential AI Agent Clients:

• Pharma/Biotech: 5,000+ companies (each has 5-20 AI agents)
• Medical Device: 8,000+ companies (each has 3-10 AI agents)
• Healthcare PE/VC: 500+ firms (each has 5-10 AI agents)

Total Addressable AI Agent Market:

• 50,000 AI agents × $10K average subscription = $500M/year
• 50,000 agents × 1,000 queries/year × $0.50 = $25M/year
• Total AI agent segment: $525M/year (50% of current human market)

Within 5 years, AI agents could represent 50% of expert marketplace revenue.

How Easy Is This? (Code Example)

Marketplace Setup (5 Minutes)

# Install SerenAI MCP server for expert marketplaces
npm install -g @serenai/mcp-marketplace

# Configure your expert directory API
serenai-mcp setup \
--api-url="https://api.mdisrupt.com" \
--marketplace-type="healthcare-experts" \
--query-price="0.50" \
--expert-data-tier="full-profiles"

# Replicate your expert directory (one-time)
serenai-mcp replicate --include-availability=true

✓ Expert directory is now AI-queryable
✓ Payment infrastructure configured
✓ Analytics dashboard live at console.serendb.com
✓ Agentic Access Plans enabled

Why Healthcare Expert Marketplaces Win with SerenAI

10-50x More Transactions: AI agents query programmatically, unlimited volume. Example: 10,000 AI agent clients making 1,000 queries/year = 10M expert discoveries vs. 10,000 manual searches today.

New Revenue Stream: Per-query pricing adds $7.5M/year on top of existing subscriptions. Query fees scale with usage, growing 9x faster than subscriptions.

Democratized Access: Per-query pricing ($0.25) opens market to small biotech startups and minority-led companies previously priced out by $32K subscriptions. 10x more potential clients.

Better Expert Utilization: AI semantic search finds niche specialists humans wouldn't discover. Expert utilization increases from 20% to 60%+, supporting 3x more experts and engagements.

Frequently Asked Questions

Q: Will AI agents replace human clients?

A: No—they're complementary. AI agents handle high-volume discovery ("find 20 oncologists"), humans handle strategic relationships. AI agents 10x transaction volume without cannibalizing human clients.

Q: What if AI agents spam queries without booking experts?

A: Know Your Agent protocol tracks conversion rates. Low-conversion agents pay higher fees or get blocked. High-converters get discounted rates and premium expert access.

Q: Can I control which AI agents access my experts?

A: Yes. You set allowlists (approved companies), blocklists (competitors), compliance requirements (NDAs), and query limits per agent tier.

About SerenAI

SerenAI is the AI-agentic development stack—the complete infrastructure for building, deploying, and scaling AI agents at the edge. For healthcare expert marketplaces, we provide AI-agent infrastructure that makes marketplaces AI-queryable in minutes, not months.

Why we built this:

Healthcare expert knowledge is locked in human-browsable marketplaces. We believe expert marketplaces should:

1. Capture the AI agent market segment (10-50x more transactions)
2. Earn query-based revenue (new stream beyond subscriptions)
3. Democratize access to expertise through per-query pricing
4. Scale marketplace transactions without scaling human teams

Our mission: Make healthcare expert marketplaces AI-native, enabling AI agents to discover experts programmatically while ensuring fair value capture and expanded access for underrepresented founders.

Learn more: console.serendb.com/signup

Making healthcare expert marketplaces AI-native for the age of agentic discovery.

SerenAI • Healthcare Marketplace Infrastructure for AI Agents